Logo Design
Apex Financial Brand Identity
A complete brand identity refresh for a leading financial services firm, modernising their visual presence while retaining trust and authority.
Client
Apex Financial Solutions
Category
Logo Design
Design Goals
Create a brand that feels premium, trustworthy, and forward-thinking — working across digital and print.
Brand Colors
#1A1A2E
#22DBFE
#D4A84B
#FFFFFF
Typography
Syne Bold for headings. DM Sans for body text.
Deliverables
Primary logo, secondary logo, icon mark, brand guidelines PDF, business card, letterhead, social media templates.
Results
40% increase in brand recognition within 3 months. Overwhelmingly positive client feedback.
Client Feedback
"TechTur Solutions delivered far beyond expectations. The brand identity perfectly captures our vision — premium, trustworthy, and modern."
M
Michael Okafor
CEO · Apex Financial Solutions